Exhibit/Sponsor Opportunities

ALA’s Midwinter Virtual will be an online event with education programming, special author events, virtual exhibits, and more. A virtual space to learn, grow, and stay connected to the library community.

Be a part of the Midwinter Virtual The Library Marketplace: Exhibitors, Stages & Resources. The Library Marketplace: Exhibitors, Stages & Resources will be a key component of Midwinter Virtual, with a dedicated day on Friday, January 22 for The Library Marketplace: Exhibitors, Stages & Resources. Each virtual exhibitor will have an exhibit listing in the Midwinter Virtual Event Website / Mobile App.

View the Annual 2020 ALA Virtual site to see how the platform works. View the Exhibitor/Sponsor Assets chart. See an example of the booth listing assets at this link. Review the Exhibitor FAQs.

Virtual Exhibit Packages

Virtual Exhibit Booth - $700

The following assets will be included in the Virtual Exhibit Booth on the Midwinter Virtual The Library Marketplace: Exhibitors, Stages & Resources Platform:

Company Listing including company name, description, product/service categories
Company logo
Link to Company Website
“Request Information” button – generates an email back to your company to connect with attendees interested in your products and services
Lead Retrieval reporting
- Booth Impressions - reports on total clicks, total requests (from the "Request Information" button on your online virtual booth), booth views, asset views.
- Attendee Summary Report - detailed Excel report on who viewed your booth, assets, and requested information.
- Information Requests Report - detailed Excel report on who submitted the "Request Information" button on your virtual listing.
- Note: this data is only reported on attendees who have "opted in" to share their contact information. Will not include attendees who have "opted out".
Opportunity to participate in Swag-a-palooza (The “Swag-a-palooza” button on your listing will link to a webpage developed by your company to promote a give-away or other special promotion.)
Option to be listed in a specialty pavilion (ie: Diversity, DVD/Video, Government Information, Graphic Novel/Gaming, International, Library and Information Science Education, Maker/3D Printing, Mobile App, Small Press/Product, University Press, Zine)
Title/Product Showcase – listing of up to 100 titles or products, includes one image and description each
4 Complimentary Virtual Event Registrations
Banner graphic with clickable link – size 1920 px x 125 px
Option to list Contact Info for up to 4 sales reps
Social Media Links
PDF file upload – up to 6
Weblinks (to your website, videos, etc.) – up to 6
Video file upload (limit 1) – mp4 file, no larger than 200 mb
Text Chat (this feature is still in development)
Ability to participate in Meet the Authors program
Ability to submit “off-hours” exhibitor events to be listed in the meeting schedule
Ability to participation in Exhibitor Session presentations – 30 minute on-demand, pre-recorded presentation in choice of exhibit hall stages format. All presentations $350 each. Proposed presentations will be reviewed to ensure appropriate for respective stage. Exhibitor responsible for captioning (open captioning)
Opportunity to advertise in “Cognotes, Focus on the Exhibits” eblast – (2) Pre-event issues, daily issue during event, (1) Post-event issue

Note: the Virtual Event Mobile App will include the basic exhibitor listing information.

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Upgraded Virtual Exhibit Booth - $1,800

All Virtual Exhibit items listed above
2 Bookshelf Listings (additional listings)
In-booth video chat: can be used for author presentations, product demos, and more
One Pre-Recorded Exhibitor Session (your choice of Stage or Exhibitor Education Session) Exhibitor responsible for captioning (open captioning). *SOLD OUT*
One right side tower ad – rotating on the Midwinter Virtual website home page

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Library Champions – 10% off Virtual Exhibit Booth Package

Artist Alley Showcase - $300

This area features illustrators from all genres...children’s books, comics, graphic novels and digital content.

Company Listing including company name, description, product/service categories
Company logo
Link to Company Website
“Request Information” button – generates an email back to your company to connect with attendees interested in your products and services
Lead Retrieval reporting
- Booth Impressions - reports on total clicks, total requests (from the "Request Information" button on your online virtual booth), booth views, asset views.
- Attendee Summary Report - detailed Excel report on who viewed your booth, assets, and requested information.
- Information Requests Report - detailed Excel report on who submitted the "Request Information" button on your virtual listing.
- Note: this data is only reported on attendees who have "opted in" to share their contact information. Will not include attendees who have "opted out".
Opportunity to participate in Swag-a-palooza (The “Swag-a-palooza” button on your listing will link to a webpage developed by your company to promote a give-away or other special promotion.)
Option to be listed in a specialty pavilion (ie: Diversity, DVD/Video, Government Information, Graphic Novel/Gaming, International, Library and Information Science Education, Maker/3D Printing, Mobile App, Small Press/Product, University Press, Zine)
Title/Product Showcase – listing of up to 25 titles or products, includes one image and description each
2 Complimentary Virtual Event Registrations
Banner graphic with clickable link – size 1920 px x 125 px
Option to list Contact Info for up to 4 sales reps
Social Media Links
Opportunity to advertise in “Cognotes, Focus on the Exhibits” eblast – (2) Pre-event issues, daily issue during event, (1) Post-event issue

Reserve Now

Bookshelf Listing (Additional Listing) - $300

Bookshelf Listings are a great way to include your imprints or divisions in the Midwinter Virtual The Library Marketplace: Exhibitors, Stages & Resources.

Note: Must be a participating exhibitor to purchase Bookshelf Listings.

Company Listing including company name, description, product/service categories
Company logo
Link to Company Website
“Request Information” button – generates an email back to your company to connect with attendees interested in your products and services
Lead Retrieval reporting
- Booth Impressions - reports on total clicks, total requests (from the "Request Information" button on your online virtual booth), booth views, asset views.
- Attendee Summary Report - detailed Excel report on who viewed your booth, assets, and requested information.
- Information Requests Report - detailed Excel report on who submitted the "Request Information" button on your virtual listing.
- Note: this data is only reported on attendees who have "opted in" to share their contact information. Will not include attendees who have "opted out".
Opportunity to participate in Swag-a-palooza (The “Swag-a-palooza” button on your listing will link to a webpage developed by your company to promote a give-away or other special promotion.)
Option to be listed in a specialty pavilion (ie: Diversity, DVD/Video, Government Information, Graphic Novel/Gaming, International, Library and Information Science Education, Maker/3D Printing, Mobile App, Small Press/Product, University Press, Zine)
Title/Product Showcase – listing of up to 25 titles or products, includes one image and description each
1 Complimentary Virtual Event Registration
Opportunity to advertise in “Cognotes, Focus on the Exhibits” eblast – (2) Pre-event issues, daily issue during event, (1) Post-event issue

Reserve Now

Sponsor Opportunities

Platinum – Virtual Event Lead Sponsor - $20,000 - 3 available

One Slide in Opening and Closing “walk-in” slide deck
Mobile App Sticky Banner – Appears at the bottom of the home screen (limit 3)
Mobile App Portrait/Landscape Splash Screen – appears full screen for 3.5 seconds, after the ALA Virtual Event Splash Screen appears when the app is opened
Left side navigation rotating ad (280w x 280h) – rotating on the Midwinter Virtual website
All Gold Level benefits

Accessibility Sponsor – $10,000 exclusive SOLD

Includes caption or sign language interpretation for all programs
Logo and thank you on all captioned programs
Post- event Registrant list
All Gold Level benefits

Gold Sponsor - $7,500 - 3 SOLD,12 available

One Upgraded Virtual Exhibit Booth (includes one Exhibitor Session)
One 45-minute Exhibitor Spotlight pre-recorded session in official program time slot (limit first 8 to apply)
- Developed and produced by exhibitor, content curated with ALA staff
- Includes captioning of session
One Facebook and Twitter post in official ALA accounts
Digital Tote Bag – Exhibitor provides a .pdf about their company and the clickable .pdf will be added to the digital tote bag (.8 mb limit)
Logo, Information and link included in registered attendee email communication
Logo, Information and link included in registered attendee login email
Logo and link on Midwinter Meeting website home page
Mobile App Sub Header Banners – Banners that can rotate in various parts of the app
Opportunity to submit feature story in one “Cognotes, Focus on the Exhibits” eblast

Silver Sponsor - $3,500

One Virtual Exhibit Booth
One 30-minute, pre-recorded Exhibitor Session (choice of Stage session or Exhibitor Education Session)
- Developed and produced by exhibitor, content determined by exhibitor
- Exhibitor responsible for captioning
Logo and link on Midwinter Meeting website home page

Library Champions

10% off any Virtual Exhibit Booth
Logo included in “Thank You Library Champions” banner ad on right side of the Midwinter Virtual website
“Library Champions” badge on Exhibitor Listing for participating exhibitor
Opportunity to submit story for “Cognotes, Focus on the Exhibits” Library Champions Edition

Yoga / Meditation Room Sponsor - $2,500

Yoga / Meditation Room could be a virtual website the sponsor sets up where people can sit quietly with calming sounds, and also have links to online Yoga classes, or a scheduled Live Video (Zoom or Cadmium Video Chat) Yoga class. Author/book discussion is an option as well with an option to distribute book information or other giveaways i.e. pdfs.

Coffee Talk - $1,500 (2 available: Friday, Saturday (SOLD), Sunday (SOLD), Monday)

Morning Author Session – Greet attendees each morning with a sponsored author session. Prior to the opening session each day, that day’s sponsor will have the opportunity to have one of their authors have “coffee” with attendees and discuss their upcoming book and what inspired them to write.